Under the Spotlight

Deep-dive reports on key categories, sectors and themes for growth

There’s a lot happening very quickly in the food and drink sector, and our close-up Under the Spotlight reports keep you updated on themes, markets, sectors and categories we know are important – such as:

  • health and wellness trends and how they might affect shopping behaviours and future demand
  • e-commerce options, trends and market dynamics
  • sustainability trends and obligations, and how to turn Net Zero into net gains
  • and a growing list of other reports – all of them free, at-your-fingertips and designed for businesses with lots of ambition


In every market in the world selling food and drink online is growing. This means that Scotland’s food and drink manufacturers have plenty of options to capitalise on this growing market. But the ecommerce landscape is complex, made up of the traditional players and innovative new entrants, so businesses need to understand the marketplace to be able to make the most of the potential ecommerce opportunity.

The Knowledge Bank puts ecommerce under the spotlight with two detailed reports: Inside Ecommerce and a Guide to Ecommerce Platforms.


Take the next steps to unlocking growth

Whether you’re looking at home markets or exports, The Knowledge Bank will help you plan better and act smarter

UK Markets

Every Scottish food and drink business has tangible opportunities in UK markets. The Knowledge Bank data and insights will help you identify and capture them.

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International Markets

The benefits and opportunities around exports are still compelling for food and drink businesses, despite recent challenges. The Knowledge Bank has resources and ideas to start, resume or accelerate your export journey.

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Trends & Foresighting

Our trends pages transport you to the future of food and drink in the UK and beyond. As well as giving you a foretaste of the future, they provide you with the knowledge for turning these trends into bottom-line growth.

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