Farmers and consumers have traded directly for centuries, but with the growth of multiple retailers and urbanisation this has been somewhat lost, though recently with the growth of farmer markets and honesty boxes we have seen more interaction, the newest way is through vending machines. The demand for local produce is increasing and farm vending machines offer a convenient way of fresh produce 24/7.
Vending machines have proved to be a more reliable, efficient and secure in comparison to honesty boxes. Given the fact that convenience market is growing and that consumers asking for more healthy options on-the-go, swapping snacks and fast food in vending machines with fruits and vegetables is a great opportunity to support the aim of increasing the fruit and vegetable consumption in Scotland. Additionally, they offer farmers secure sales and provide local, healthy and convenient fresh food to their customers.