Keeping track of your competition and the state of your industry is an integral part of operating any business
We help our members to navigate the ever-changing food and drink landscape, offering crucial independent research and expertise. We turn information into actionable insights for daily decision-making and strategic planning.
We utilise a range of methodologies, such as primary research (from online surveys to focus groups) and EPOS data analysis. These insight services can equip you with a comprehensive understanding of the UK and Scottish market, both in retail and foodservice.
In essence, we can support your business growth by working with you on a one-to-one basis – it’s this tailored approach that gives you the edge.
We’ve listed some of our services below but contact us and let us know your challenge – we’re confident we’ll find exactly the answer you need.
Understand the market
Demonstrate brand and product performance
Understand and uncover consumer needs
Produce successful, innovative products
Interested?
Contact our Commercial Market Intelligence Manager, Hayley Bruce, on hayley@foodanddrink.scot or call 0131 335 0947.
Provenance Perceptions
Unique to Scotland Food & Drink, Provenance Perceptions research conducted on behalf of our members looks to understand consumer perception of local and Scottish food and drink within retail and foodservice.
Discover more about Provenance PerceptionsCategory Reports
Confectionery: A sweet success
Consumers attitudes towards sweets and chocolates are changing. They demand high-quality products that promote more than just a good taste.
Confectionery: A sweet success
Fish and Seafood: What's the catch?
Fish and seafood shoppers are changing. Shoppers would like to see a greater variety of fish and value added products on shelf and sustainability is important, too.
Fish and Seafood: What's the catch?
Fruit and Veg: Waste not, want not
The fruit and vegetable sector is seeing a revamp on shelves. Health and convenience are playing an essential part in current shoppers diets, which benefits category’s growth. However, food waste and plastic concerns are key issues in the category.
Fruit and Veg: Waste not, want notView more category reports
Meat: What's at steak?
Bakery: Turning up the Heat
Spirits: Mixing it up
Beer and Cider: Less is more